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Celsius CEO Outlines Global Expansion Strategy Through Aston Martin F1 Deal
Celsius CEO John Fieldly details how the energy drink brand's multi-year partnership with Aston Martin Aramco F1 will drive global growth beyond the US market.
Aston Martin Aramco
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Aston Martin Announces Zscaler Deal and TikTok Creator Collective Winners
Aston Martin Aramco adds Zscaler as Global Cybersecurity Partner and reveals four winners of its second TikTok Creator Collective ahead of the Austrian GP.
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Pepperstone Reports 76 Percent Volume Surge Since Aston Martin F1 Deal
Pepperstone CEO Tamas Szabo reveals a 76% volume increase since partnering with Aston Martin Aramco, calling the F1 sponsorship 'transformative' for the brand.